How AP Photographers Captured the Iconic Moments of Super Bowl LIX

The Philadelphia Eagles dominated the Kansas City Chiefs at the Caesars Superdome in New Orleans, winning Super Bowl LIX and lifting the Vince Lombardi trophy. The Associated Press (AP) was on hand in full force to document everything, and PetaPixel chatted with the AP to learn more about how it photographs the biggest sporting event…

Read More

Why marketing should own sales enablement technologies

Sales enablement technologies like Seismic, Outreach, Salesloft and Salesforce’s Sales Engagement evolved to automate outbound selling. These tools help sales teams stay on track with their pipeline, timing outreach and using pre-built email templates or phone scripts to engage more prospects efficiently. Many of these platforms include content libraries for marketing materials like flysheets or…

Read More

How to tackle ad fraud in 2025

Ad fraud remains a persistent challenge in digital advertising, siphoning billions from marketers and undermining trust in the ecosystem. While industry efforts are making significant strides in reducing fraudulent activity, bad actors continue to adapt. The next frontier in fraud prevention depends on greater transparency and stronger security measures. The fight against ad fraud: Progress…

Read More
Back To Top