Oxford United kicks off a new era with a rebrand by LoveGunn

As well as speaking to fans new and old, the football club is opening up to more commercial and cultural partners as it enters the Championships for the first time in 25 years. London agency LoveGunn has collaborated with Oxford United on its new identity, designed to reach beyond football into new cultural and commercial…

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François Prost’s fascinating photo series of Love Hotels in Japan

The award-winning Parisian photographer and art director takes us on a journey through the establishments where you can rent for an hour and “rest”, living out your wildest fantasies in a hotel shaped like a castle, ship, or flying saucer. It’s not long until Valentine’s Day, that regular fixture on the calendar that encourages us…

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New identity for LMA PR points to its specialism in food and drink

If you’re going to represent emerging food and drink brands and independent restaurants, why not have an identity that reflects that sector? We find out more about Cluny Studio’s brand overhaul for the London PR agency. There are many clever ways to align yourself with the sector you’re trying to win clients from, and a…

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Inspired by my childhood – with Cindy Kang

As a creative person, sometimes you have to listen to your inner child. After all, that’s who learned to draw in the first place! Artist Cindy Kang is embracing children’s illustration and discovering new levels of empathy and emotion. Around this time of year in 2021, we tipped the New York-based illustrator Cindy Kang as…

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‘I’m a maximalist, so it’s all colour and pattern,’ says Emmy Lupin

Over the last five years, this Nottingham-based artist has unleashed a flurry of ever-changing, brutally honest, but beautifully crafted imagery, creating for big brands but staying true to her own vision. Like many of the world’s most talented illustrators, Emmy Lupin’s journey into the profession was not exactly direct. She studied advertising and worked in…

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HOME Arches: £3.5m artist development hub opens in Manchester

(L-R) Sophie Mahon, Afreena Islam Wright, Darren Pritchard, Courtney Hayles, Lisa Mattocks, Gherdai Hassell, Venessa Scott. Photography by Jules Lister The groundbreaking initiative by Manchester arts centre HOME provides vital resources for local artists and creatives, including studio spaces, networking opportunities, and public exhibitions, all housed within three newly transformed railway arches. Tucked under one…

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Meet the creative powerhouse behind Italian furniture brand Kartell

Lorenza Luti is leading Kartell with a blend of innovation, family legacy, and a deep commitment to Italian design, driving the brand’s growth worldwide. After just a half-hour chat with Kartell’s marketing and retail director Lorenza Luti, it’s clear that this is a woman who really does it all. Not only is she at the…

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Lazy Tan prioritises safety over sun with new brand by Derek&Eric

The studio designed some shady graphics that show you can get a tan without the hassle or harm to your skin. There’s nothing quite like the glorious feeling of a fresh tan. Your clothes look better, and your skin is glowing—it’s like having an added layer of confidence. Fake tan has existed since the 1960s,…

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TfL launches 25-year celebratory campaign with VCCP and Wavemaker UK

‘Making Every Journey Matter for 25 Years’ includes illustrated posters that will be rolled out throughout 2025, each offering a different take on the same brief. VCCP and Wavemaker UK are behind the creative work for Transport for London’s (TfL) new integrated ad campaign, which marks its 25th anniversary through vivid illustrations. The whole campaign…

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