Creating standout content takes significant time, effort and resources. Yet much of that content doesn’t reach its full potential. It often underperforms in reach, engagement and ROI, leaving opportunities untapped. Content atomization addresses this challenge. Instead of producing endless new material, this strategy involves breaking down high-value content into smaller, focused pieces designed for specific…
President Donald Trump has signed an executive order to delay TikTok’s ban for 75 days, giving the Chinese-owned video app more time to find a U.S. buyer. [Read More]
Writing a book is surely a difficult process. Then also coming up with a great design for your eBook is a challenge of its own. But you won’t have to worry about that, thanks to our collection of eBook templates. Many businesses, brands, and even bloggers know that eBooks are a powerful marketing tool for…
Football club rebrands are always super tricky, but Gretel has taken a ‘refresh’ approach to the project, polishing some fan favourites and putting the brand at the top of its game. New York is recognised worldwide for its colossal character. Even the city’s boroughs each have their own eclectic personalities that intertwine to create a…
All images courtesy of Bentzion Goldman, Mother Design Senior designer at Mother Design Bentzion Goldman looks back on his 2024 predictions and takes an educated guess at what might happen in the world of brand design this year. At the start of last year, I predicted that brands would take varied approaches on how to…
From soft, retro-inspired illustrations to packaging that demonstrates the product’s effects, Them 1888’s new milk powder brand is set to stand out among competitors. Milk powder isn’t exactly a staple product in Western countries – and I don’t mean baby formula; I mean a powder alternative to the pints of milk we have in our…
Come with us on a deep dive into the last twenty years of Sam Gilbey’s freelance illustration practice. We’ll find out what inspired him, how he got through difficult periods, and what advice he’d give to up-and-coming illustrators. If you’re a person who knows and follows the world of visual arts, I’d only have to…
Intricate design meets brash symbolism
Can packaging design really impact the flavour?
It could harm consumer confidence.
