Bombora integrates with Audigent’s PMPs

B2B intent data platform Bombora has announced integrations with Audigent’s private marketplaces (PMPs). Audigent, a part of Experian, is a data activation, curation and identity platform. Audigent’s Smart, Contextual and Cognitive PMP products package privacy-safe first-party data and match audiences to premium advertising inventory across channels. Bombora captures company research behavior as intent signals at…

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How to promote data literacy in your marketing team

What insights is your company missing because your teams don’t fully understand the data they rely on? In a world where data-driven strategies are key, brands must enable more team members to access, comprehend and use the data that fuels success. Here’s how to foster a culture of data literacy and accessibility that drives meaningful…

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55+ Best Friendly & Simple Fonts in 2025 (Free & Premium)

There are some fonts that give you a warm, friendly feeling and make you feel right at home. This collection is all about those friendly fonts. Fonts are one of the few design elements that have the power to evoke emotions. With the right typeface, you could create a nostalgic feeling or even a happy,…

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What can marketers learn from the Savannah Bananas?

It’s not easy to describe the Savannah Bananas to someone who hasn’t witnessed them in action. They are part baseball team, part traveling circus and 100% entertainment. The Bananas play a game they call “Banana Ball,” which resembles baseball in many ways, but with shorter games, 11 rules you won’t find in baseball and more…

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