Within any brand’s marketing mix, you’ll likely find a focus on ranking in Google. This has been a cornerstone of digital strategy for years — and with good reason. Organic search remains a key touchpoint in many customer journeys. Google’s commanding market share of mobile (82%) and desktop search (95%), speaks to its influence. However,…
Marketing organizations make changes to their martech stacks all the time. After all, there are more than 14,000 martech applications on the market, and licenses are constantly coming up for renewal. We all know there’s no such thing as a “typical” martech app replacement. If you work in B2B marketing, you’re well aware of the…
Leitz Photographica Auction, best known for selling rare cameras for six and seven-figure sums, also sells photographic prints, including recently selling a Nan Goldin photo for 66,000 euros ($71,709). [Read More]
People may not need to actually lick stamps any more but they are still sending and receiving mail. Often they receive mail with joy. Consider how things have changed. “Thirty years ago, when you received an email you got excited. Your mailbox was just full of junk mail at the time.” That would be your…
Do consumers trust AI? Maybe? 60% of consumers believe AI is trustworthy, according to a new survey by CouponCabin. 52% are more concerned than excited about AI in daily life, according to Pew. Do they trust companies to use AI? A bit if you’re a tech company, barely at all if you’re not. An average…
Blendbox is a next-generation photo-bashing tool.
Brands suffering from a trust deficit might be wary of adding new tools to customer experience. There’s reason to believe genAI, when done right, can build trust — when done transparently. Sixty percent of customers said because of advances in AI, brands need to improve trustworthiness, according to a new Salesforce survey, “State of the…
A wedding photographer is facing over 150 criminal charges for allegedly secretly recording young girls at venues. [Read More]
Victorians would “develop” a murder victim’s retina like a photograph — believing that it would record the last image they saw of their killer. [Read More]
The International Photography Hall of Fame and Museum (IPHF) has announced Martin Parr and Eve Arnold among its 2024 class of inductees, [Read More]
