Alphabet’s studio in Manchester The Manchester studio has been making waves since 2016 with its ideas-driven approach and a guiding principle inspired by legendary designer Saul Bass. Co-founder Abbas Mushtaq shares insights on their journey. Manchester-based branding agency Alphabet started life in 2016 and has cemented its place as an ideas-driven agency with an ethos…
The spot wants to remind shoppers of the quality behind every item. The bold, stripped-back approach invites us to rediscover the supermarket’s commitment to great produce and ingredients. In the fiercely competitive world of weekly shopping, standing out is no easy feat. Tesco’s latest campaign, crafted by BBH London, rises to the challenge by embracing…
2024 WOW Show, Crazy Curiosities of Creature Carnival Blending performance art, fashion design, music and contemporary dance, The World of Wearable Art was an intoxicating cocktail of creative disciplines. We reveal what it was like to attend this unusual event. Right now, I’m in New Zealand, a country that most people know little about, is…
In a bid to avoid being just another environment brand, Outside focused on creating a brand that quashes climate anxiety and inspires people to make small changes to have a big impact. Impact-driven design and technology studio Outside has rebranded environmental micro-philanthropy app Gen E, through which users can donate a percentage of their everyday…
The battle to cater to next-gen artists is hotting up.
ANZ has today announced the appointment of Leo Burnett as its new lead creative agency partner in Australia. The …
In an exciting development, Trelise Blade has been appointed general manager of advertising and media at Cutting Edge, m…
The Australian Association of National Advertisers (AANA) has announced the launch of its new Environmental Claims Code …
Uber Australia just wrapped its 2024 Red Cross Clothing Drive campaign across earned and social media channels over the …
Heineken has hacked music events across the world to deliver a hidden message, encouraging people to minimise phone use …
