A Guide to Nikon’s Lens Abbreviations

Few lens makers can claim a lineup as huge and diverse as Nikon’s. Its legendary F-mount for film-based and digital SLRs has been in continuous production since 1959, along with the newer Z-mount specifically for mirrorless cameras that launched in 2018. [Read More]

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25+ Coffee & Paper Cup Mockups & Templates

Showcasing your coffee brand or cafe concept with style requires the right visuals, and that’s where coffee and paper cup mockups come in handy. Whether you’re designing a new logo, creating packaging for a coffee brand, or crafting marketing materials for a cafe, mockups can help you present your ideas in a realistic and professional…

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Google shakes up ad auction dynamics for holiday shopping

Google is changing how Performance Max and Standard Shopping campaigns compete in ad auctions. Key changes: Performance Max will no longer automatically trump Standard Shopping campaigns Highest Ad Rank will now determine which ad serves for overlapping campaigns Brings these campaigns in line with other campaign types’ auction behavior Why we care. This update alters how…

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How to align teams early with a strategic event workshop

It’s crunch time: eight weeks until your flagship conference. Sales and events aren’t even on the same page. Customer success is scrambling to find reference customers for panels. Product marketing wonders why their shiny new features aren’t getting more of the spotlight on the agenda. It’s a familiar scenario for any company that’s ever hosted…

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