Video games are becoming increasingly popular among older generations, and IKEA is tapping into this expanding market with its latest collection of gaming products. Even better? It has chosen an unconventional influencer to help promote it. New research reveals that over seven million people aged 55 and older in the UK are regular gamers, while…
A new monogram, sleek colour palette and complementary family of typefaces all contribute to a more memorable and emotive brand experience for the accessible luxury bathroom supplier. Studio Up North (SUN) has rebranded accessible bathroom designer and manufacturer Fitzroy of London, giving it an identity that reflects the craft and quality of its products while…
Every creative should have a secret place to collect inspiration and visual references – mymind makes it easy to do so. As creatives, we’re expected to pull original ideas out of thin air. But here’s the thing: we’re not actually coming up with something from nothing. In truth, our ideas stem from our personal experiences…
Founded in 2022 by Andree Paat and Aimur Takk, Tüpokompanii is embracing an unusual approach. Blending local heritage with experimental design, the duo creates unique typefaces that push the boundaries of traditional type design. Based in Tallinn, Estonia, type design studio Tüpokompanii prides itself on a “mistake-driven” approach, thrives on seeking out letterforms’ “unexpected qualities”,…
YUDHO uses small hand-drawn particles to create strange and mesmerising scenes.
TBWAMelbourne – The Disruption Company, is on the hunt for ambitious, brave and relentlessly curious talent with the …
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
In a new campaign to herald the arrival of the iconic purple Grimace Shake, McDonald’s and DDB are heading out on a Ki…
Treasury Wine Estates and in-house agency Splash have launched a cursed bar that’s so creepy, it requires a waiver to …
Iconic global surf brand, Rusty has teamed up with Mural Media to create a unique evolving mural, located alongside Pert…
