The Cameras and Creativity That Brought the First Feature-Length Film on Apple Vision Pro to Life

A man wearing glasses and a suit jacket, shown in black and white, looks upward with a contemplative expression. The background is dark, creating dramatic lighting on his face and hair.

As immersive video content becomes a prominent way to tell visual stories, talented visual artists like Elad Offer not only face greater challenges, but they have fresh new possibilities to deliver something the world has never seen before. One such example is Bono: Stories of Surrender, a new film available in both 2D and 3D versions, marking the first feature-length Apple Immersive Video film for the Apple Vision Pro headset. Offer was the film’s Creative Director, tasked with making both 2D and immersive versions the best they can be for two very different mediums.

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